The email marketing formula sounds simple: Provide the right mix of email messages to the right segments at the right times and at the appropriate frequency. It takes a great deal of planning, however, to effectively execute an email marketing strategy. The time is worth it though, as a well-defined email marketing program will help you achieve the highest response and ultimately, conversion rates. Apotheca helps you develop an effective email marketing strategy to reach audiences with the most compelling messages or offers. We can help you with:

• List segmentation
• Email content development
• Email schedule development
• Email software recommendations
• Reporting